Most Recent by Becki Drahota
Each year Bank Director sponsors a number of conferences to inform bank directors and senior leaders on a variety of topics. The Acquire or Be ...
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Topics: INSIGHTS eNewsletter
Who knew that a line of business which doesn’t have mass market appeal and has a sales cycle that’s measured in years, would be on a lot of financial ...
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Topics: Marketing Strategic Planning
Your customers are comparing your mobile banking app experience to shopping on Amazon®. Your CEO wants a digital transformation plan up and rolling. ...
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When it comes to brand value, the financial industry is and has been behind the curve for a while. In fact, compared to all major industries, ...
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Topics: Marketing Strategic Planning, Branding
Mega-Banks, major regionals and fintechs know their value proposition. Are you sure you know yours? Problem #1: A lot of financial institutions are ...
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Topics: Marketing Strategic Planning, Branding
I live in Iowa. Just like you, we’re going through COVID, we’ve had political unrest, we’ve experienced demonstrations. And in the midst of all these ...
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Topics: Marketing Strategic Planning