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Branding

1 min read

Mills EVP Derek Baker Featured in Independent Banker

Our own Derek Baker was recently interviewed for an article featured in Independent Banker magazine. In his interview, he shared valuable insights on...

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5 min read

5 Key Takeaways from HubSpot’s INBOUND

Boston, Massachusetts — home to Fenway Park, Freedom Trail, and some of the best seafood in the country! It’s also home to INBOUND, presented by...

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high impact video icons

5 min read

How to Create High Impact Video Marketing Content

Engaging. Provocative. Compliant. There’s no denying that well-produced video has enormous marketing value, but the process of creating it can be...

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Brand Plan

2 min read

What’s your brand plan, Stan?

When it comes to brand value, the financial industry is and has been behind the curve for a while. In fact, compared to all major industries,...

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Value Proposition Identity

2 min read

Is your financial institution suffering from an identity crisis?

Mega-Banks, major regionals and fintechs know their value proposition. Are you sure you know yours? Problem #1: A lot of financial institutions are...

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