2 min read
Becki Drahota: September 14, 2022
Who knew that a line of business which doesn’t have mass market appeal and has a sales cycle that’s measured in years, would be on a lot of financial...
3 min read
Becki Drahota: September 07, 2022
Your customers are comparing your mobile banking app experience to shopping on Amazon®. Your CEO wants a digital transformation plan up and rolling....
2 min read
Becki Drahota: September 01, 2022
When it comes to brand value, the financial industry is and has been behind the curve for a while. In fact, compared to all major industries,...
2 min read
Becki Drahota: August 15, 2022
Mega-Banks, major regionals and fintechs know their value proposition. Are you sure you know yours? Problem #1: A lot of financial institutions are...
2 min read
Derek Baker: August 15, 2022
This message may seem out of character, especially to those who know we’re the biggest advocates of data-driven decision-making there is. That said,...
2 min read
Becki Drahota: February 23, 2021
I live in Iowa. Just like you, we’re going through COVID, we’ve had political unrest, we’ve experienced demonstrations. And in the midst of all these...
