Smart & Bold Insights

Subscribe Today

Generative AI

3 min read

SEO and Search Are Evolving With AI – Are You Keeping Up?

Updated March 17, 2025 As AI becomes more integrated into Search Engine Results Pages (SERPs), we’re seeing a shift in the traditional search model,...

Read More

3 min read

5 Key Generative AI Takeaways from IBA Mega Conference 2024

Generative AI Emerges as Major Theme at #IBAMega This Year. Earlier this month, Derek Baker and I had the opportunity to attend and present at the...

Read More

3 min read

Don’t Fall for the “Deepfake”

Follow these 4 tips to avoid this tricky AI-enhanced scam. Are you familiar with the term “deepfake”? No, it’s not some schoolyard football play...

Read More

3 min read

‘Play in the Sand’ to Expand Reach with Your Brand

Connect with consumers in new ways with these generative AI audio and visual tools. "To me, the future is that we are all using these tools, and...

Read More

6 min read

Practical Applications for Generative AI in the Workplace: 3 Advantages and 3 Concerns

The key to Generative AI use — Think “Effective or Ineffective” rather than “Right or Wrong” “This is going to change everything.” These are the...

Read More

5 min read

5 Key Takeaways from HubSpot’s INBOUND

Boston, Massachusetts — home to Fenway Park, Freedom Trail, and some of the best seafood in the country! It’s also home to INBOUND, presented by...

Read More